Hi, I’m Jay Lawlor.
I lead digital design teams to solve complex problems and create meaningful user-centered designs that business relies on.
I’m a digital product design leader with 25+ years of expertise leading user experiences across a diversity of organizations: from non-profits, to small businesses, to a Fortune 5 company.
My design teams have driven outcomes for tens millions of customers, generated billions of dollars in revenue, and provided colleague solutions that increased efficiency, saved tens of millions of dollars, and strengthened client relations.
Central to my approach is forming partnerships that foster cross-functional collaborative leadership, empower teams to thrive, build stakeholder trust and alignment, and drive measurable results for both users and business.
“Jay consistently delivers above and beyond as both a Super IC and a design leader. He brings a rare blend of tenacity and empathy, enabling him to hit business goals while earning the trust of peers, leadership, and cross-functional partners alike.
Whether he’s mapping user flows and journeys, shaping product strategy, or crafting new patterns for a design system, Jay always leads with curiosity. He asks “why” at every turn, driven by a passion for solving root problems regardless of scale or complexity. He’s a fierce advocate for users, aligning design excellence with business outcomes and internal standards.
If you’re looking for a player-coach, Staff or Principal Designer, Design Lead, UX or Product Manager who can ramp up quickly, bring fresh perspective, and contribute deep expertise—Jay is the one.”
Chris Burbank, Sr. UX Designer
Featured case study
Managing design team in releasing Personalized and Streamlined Scheduling in CVS Health ‘Super App’
Managed a team that delivered a 0-1 end-to-end design that simplified a multi-step scheduling process from fifteen screens to seven, creating a personalized and faster experience for patients to schedule appointments.
